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Neuroscience

A collection of 3 posts

Understanding Decision Making Science
Neuroscience

Understanding Decision Making Science

When it comes to decision-making, people like to believe that our decisions are entirely and consciously up to us. But is that really the case?

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Sorter Oct 14, 2019 • 4 min read
How to Use Cognitive Load Theory in Marketing
Neuroscience

How to Use Cognitive Load Theory in Marketing

Cognitive Load refers to the amount of working memory used in a task. It can be used in marketing to ensure the consumer understands and retains your message.

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Sorter Jun 25, 2019 • 6 min read
The Marketer's Guide to the Brain
Neuroscience

The Marketer's Guide to the Brain

Have you ever wondered how ads, images, and sounds affect your brain? We break down the latest neuroscience research to give you the brain's marketing map.

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Sorter Jun 19, 2019 • 6 min read
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